Oct 05, 2021

General Mills and Meijer bring the tailgate home with first-ever virtual tailgating experience

MINNEAPOLIS, Minnesota - General Mills is introducing a new way to be part of a tailgate with the launch of the very first virtual “homegate” through its Tailgate Nation program.

Feb 13, 2020

General Mills adds leadership in digital and data capabilities

MINNEAPOLIS, Minnesota — General Mills adds leadership in building out its digital and data capabilities with the hiring of Jaime Montemayor as Chief Digital & Technology Officer reporting to Chairman and Chief Executive Officer, Jeff Harmening, effective February 24, 2020.

Jul 17, 2018

Oui by Yoplait introduces French style indulgence with new Oui Petites

MINNEAPOLIS, Minnesota - Oui by Yoplait – the French style yogurt sold in a glass pot – has released a new petite way to enjoy the remarkable taste, texture and simplicity Oui fans know and love. New Oui by Yoplait Petites will be sold in pairs of small 3.5 oz. glass pots and will be available in four indulgent flavors including Sea Salt Caramel, Chocolate with Shavings, Dark Chocolate Raspberry and Caramelized Apple, each sure to satisfy any sweet craving.

Jul 09, 2018

EPIC Provisions launches EPIC Performance Bars

AUSTIN, Texas – EPIC Provisions, the snack brand on a mission to make humanely-raised, animal-based foods that improve the welfare and management of those animals, debuts EPIC Performance, a new line of premium non-GMO protein bars made from cage-free egg whites, nuts, and dried fruit.

Jun 19, 2018

New YQ by Yoplait introduces a 'smarter, not sweeter' philosophy to the yogurt aisle

MINNEAPOLIS, Minnesota – Smarter, not sweeter. That's the philosophy behind YQ by Yoplait, a new yogurt made with ultra-filtered milk that delivers big on protein with an intentionally less sweet taste.

Jan 16, 2018

General Mills Feeding Better Futures Scholars Program seeks youth solutions in hunger relief and sustainable agriculture

General Mills today launched the General Mills Feeding Better Futures Scholars Program, which asks youth to share their ideas to help solve the challenge of feeding a growing world population. Feeding Better Futures will serve as a catalyst in addressing hunger relief and sustainable agriculture issues by championing the bright ideas of today’s youth. Young innovators are invited to pitch their in-action solutions for the opportunity to present at the Aspen Ideas Festival, be partnered with industry mentors, and earn up to $50,000 to further their program and education.

Nov 30, 2017

General Mills deepens investment in soil health with $735,000 contribution to National Wheat Foundation

General Mills continues to invest in soil health practices on U.S. agricultural farmland with its latest contribution of $735,000 to the National Wheat Foundation. The foundation, along with the Soil Health Partnership, will advance widespread adoption and implementation of these practices.

Aug 23, 2017

General Mills to webcast two September events

General Mills, Inc. (NYSE: GIS) plans to webcast two September investor presentations. On Thursday, Sept. 7, 2017, the company will present at the Barclays Global Consumer Staples Conference. The presentation and webcast are scheduled to begin at 7:30 a.m. Eastern Daylight Time.

Jul 20, 2017

General Mills, Box Tops for Education™ survey reveals top family summer activity, snack trends

This summer, General Mills and Box Tops for Education™ surveyed nearly one thousand American parents to identify which activities and snacks families are enjoying most during the dog days of summer. The detailed survey concluded families are most interested in simple, outdoor activities and unexpected road trips with the right mix of snacks and fun in the sun. However, findings show the food enjoyed most varies by region.

Jul 12, 2017

General Mills details fiscal '18 global priorities at company's annual Investor Day

NEW YORK - General Mills executives updated investors and analysts on its global priorities for fiscal 2018 at the company’s annual Investor Day event at the New York Stock Exchange. General Mills CEO Jeff Harmening, who transitioned to the role June 1, said the company remains committed to its Consumer First strategy and will look to global prioritization to unlock growth opportunities including opportunities in e-commerce.

Jul 10, 2017

General Mills new products meet global demand for simplicity

General Mills (NYSE: GIS) is releasing its line-up of new products around the world to meet global demand for great taste and simplicity. Highlights include “Oui” by Yoplait, a French-style yogurt with simple ingredients like whole milk and real fruit; great tasting cereals like Apple Cinnamon Toast Crunch and Blueberry Chex; Betty Crocker “original recipe” cake mix made with seven pantry-friendly ingredients, Annie’s organic cheese puffs, and super premium, indulgent Häagen-Dazs mini stick bars.

Jun 21, 2017

Veteran marketer Ivan Pollard joins General Mills as global chief marketing officer

General Mills today announced that Ivan Pollard has been named global chief marketing officer (CMO), effective July 10, 2017. Pollard will report to Jeff Harmening, chief executive officer and be accountable for establishing the company’s first global marketing and media planning function responsible for marketing strategies, connections planning, and building organizational capabilities globally.

Jun 08, 2017

General Mills continues clean energy leadership

General Mills has taken another step toward its climate goal with the signing of a virtual 15-year power purchase agreement with Renewable Energy Systems (RES) for 100-megawatts (MW) of its Cactus Flats wind project. The wind project will produce renewable energy credits for General Mills that can be applied toward the company’s greenhouse gas emission reduction goals. During the peak of construction, the project will create about 250 jobs in the clean energy workforce.

Apr 20, 2017

Food, conservation groups invest in soil to sustain food production

A national effort to enhance farm sustainability through soil health has additional backing from a major consumer foods manufacturer. Leaders from General Mills, The Nature Conservancy, the Soil Health Institute and the Soil Health Partnership announce a collaborative effort to advance soil health on America’s farms and ranches, paving the way for measurable economic and environmental gains for farmers, businesses and communities for generations to come.

Dec 05, 2016

General Mills announces new organizational structure to maximize global scale

General Mills (NYSE: GIS) today announced a new global organizational structure that will support growth and drive greater efficiency by streamlining the company’s leadership, maximizing global scale, and increasing operational agility.

Oct 17, 2016

Progresso introduces vegan 'Good Natured' soups

MINNEAPOLIS, Minnesota - Many people are trying to eat more veggies in an effort to live a healthy and wholesome lifestyle. It’s recommended that we should consume 3-5 servings of vegetables per day*, but that can be difficult. Progresso’s passion for making it easy and fun to eat more vegetables inspired them to create Good Natured soups with ¾ cups of vegetables per serving.

Sep 24, 2016

Progresso completes moves to antibiotic, hormone-free chicken breasts in all chicken soup varieties

Progresso is now using only 100 percent antibiotic and hormone free chicken breasts in all of its 36 chicken soup varieties. Currently available on store shelves nationwide, Progresso is the first large retail soup brand in the United States to have antibiotic and hormone free chicken breasts in its soups.

Jul 12, 2016

General Mills unveils summer 2016 new product line-up

General Mills is following consumer driven food trends with its line-up of products launching this summer around the world. Many of the new products closely align with increasing consumer interest in wellness, convenience, and snacking including new Yoplait Greek 2% Whips!, Nature Valley Nut & Seed Crunchy Granola Bars, Annie’s organic cereal, Old El Paso Mini Taco Boats, Totino’s Pizza Sticks and Häägen-Dazs Stick Bars.

Jun 23, 2016

General Mills, South Dakota State University unveil Oats Research Laboratory

General Mills and South Dakota State University today announced the opening of a state-of-the-art oat variety development lab on the Brookings campus. The Oats Research Laboratory will focus on advancing the sustainability and quality of oats in the U.S.

Feb 10, 2016

General Mills celebrates 150 Years of innovation, invention, food and fun

General Mills announces its 150th birthday today with plans for a year-long celebration. To celebrate its impact on a century and a half of food around the world, General Mills will share and highlight nostalgic food memorabilia from its historical archives. And honoring its journey of developing leading brands, life-changing inventions and cultural icons, General Mills is pledging “a future of continued innovation – and striving to help make its communities and the world a better place.”

Dec 15, 2015

General Mills reports progress on pledge to reduce sodium

General Mills today reported on progress it has made against its publicly stated commitment to reduce sodium by 20 percent across 10 key U.S. retail product categories by the end of 2015. General Mills has met or exceeded its stated goal in seven of ten categories, with reductions across the 10 categories ranging from 18 to 35 percent.

Nov 04, 2015

301 INC launches new investment fund through CircleUp to seed emerging food brands

301 INC, the new business development and venturing unit at General Mills, today launched a new multi-million dollar capital fund through the CircleUp marketplace to seed emerging consumer food brands.

Oct 22, 2015

301 INC, General Mills' new business development and venturing unit, to invest in and grow emerging food brands

301 INC, the new business development and venturing unit within General Mills, today announced a new strategy focused on building partnerships with emerging food brands to create breakthrough innovation in the food space. Through 301 INC, entrepreneurs and early stage food companies will have access to capital and the deep knowledge and expertise of General Mills to develop, grow and expand their businesses.

Jul 14, 2015

General Mills unveils new product innovation

General Mills unveiled its line-up of new products set debut this summer. Leading this collection is a host of new products to align with growing consumer interest in wellness, including new Yoplait Plenti, Nature Valley Toasted Oats Muesli, and Annie’s organic soups.

Feb 19, 2015

General Mills marks 10 years of health improvements

General Mills has improved the health profile of 76 percent of its U.S. Retail sales volume since 2005, when it first established its “Health Metric” to encourage progress on nutrition and health improvements. These improvements include enhancing positive nutrition such as increasing protein, fiber, vitamins and minerals, or reducing limiters such as calories, sodium, sugar and fat, all while ensuring great taste.

Dec 16, 2014

General Mills announces strong product lineup in the queue for the New Year

General Mills announced its newest lineup of products poised to drive growth for the company. Beginning in January, the company will launch more than 50 new products that meet increasing consumer demand for better-for-you snacks, products with simple ingredients, protein, gluten-free and bold flavors.

Nov 20, 2014

General Mills CEO says water is critical to business and engagement is key

Last evening, at The Nature Conservancy (TNC) Global Water Summit, General Mills chairman and CEO Ken Powell addressed attendees on the company’s efforts to conserve and protect global water resources critical to the business. He shared the company’s journey of “über-collaboration” with stakeholders to improve the health of watersheds and announced significant steps the company is taking to ensure freshwater for future generations.

Nov 19, 2014

General Mills selects lead technologies in global innovation challenge

General Mills today announced the lead technologies selected in a global innovation challenge to reduce greenhouse gases (GHG) through nitrogen fertilizer optimization. General Mills sought commercially available, proven, ready-to-use technologies that minimize the loss of nitrogen to the environment, increase agricultural production and nitrogen use efficiency in the field, and enhance sustainable agriculture.

Jul 31, 2014

Department of Defense recognizes General Mills

Today, the Employer Support of the Guard and Reserve (ESGR), a Department of Defense office, recognized General Mills as one of 15 recipients of the 2014 Secretary of Defense Employer Support Freedom Award. The Freedom Award is the Department’s highest recognition given to employers for exceptional support of Guard and Reserve employees.

Jul 17, 2014

General Mills launches global innovation challenge to reduce greenhouse gases

General Mills today announced the launch of a global innovation challenge to reduce greenhouse gases (GHG) through nitrogen fertilizer optimization technologies for sustainable agriculture. The company seeks commercially available, proven, ready-to-use technologies that minimize the loss of nitrogen to the environment, increase agricultural production and nitrogen use efficiency in the field, and enhance sustainable agriculture.

Jul 14, 2014

General Mills opens new innovation center in China

General Mills today inaugurated the company’s first innovation, technology and quality center in China, signaling a commitment to drive greater innovation and investment in one of the company’s largest growth markets.

Jul 14, 2014


7月15日,全球最大的食品公司之一通用磨坊中国创新、技术及质量中心(Innovation, Technology, Quality Center, 简称ITQ中心) 在上海正式落成。这是通用磨坊海外最大、技术最全面的创新、技术及质量中心,共由食品安全中心、产品研发中心、食品营养科学研究中心及食品感官品评研究中心四大部分组成。

Jul 07, 2014

General Mills unveils new product lineup

General Mills is tapping into the latest consumer-driven food trends with its new lineup of product innovation launching this summer. Cheerios Protein cereal, LÄRABAR RENOLA grain free granola, Chex Gluten Free Oatmeal, nacho cheese blasted Old El Paso taco shells, Suddenly Salad made with whole grains, indulgent Pillsbury Melts filled cookies and Häagen-Dazs Triple Sensations ice cream are among the more than 150 new products appearing across the U.S. and around the world.

Jan 30, 2014

General Mills details new products launching in company's second half of fiscal 2014

Today General Mills announced an aggressive lineup of new products set to bring more consumers to General Mills’ leading brands. More than 50 new items will debut from the company’s U.S. Retail business with dozens more rolling out in international markets during the second-half of the company’s fiscal 2014, which ends in May.

Sep 05, 2013

General Mills launches $1.1 million sustainable sourcing program in Peru

As part of the General Mills long term sustainable sourcing program, the company and its Foundation announced a four-year joint commitment with supplier partner AgroMantaro to provide $1.1 million to help smallholder artichoke farmers in Peru increase yields and improve profitability. The new program will reach nearly 100 small-scale artichoke farmers in Peru.

Jul 09, 2013

General Mills details upbeat outlook for investors

Addressing investors and analysts this morning at the New York Stock Exchange, General Mills executives detailed the company’s growth and innovation plans for fiscal 2014. “We’ll be building on a strong track record of annual growth,” said Ken Powell, chairman and CEO of General Mills.

Jul 09, 2013

General Mills to unveil global innovation lineup of 200 products launching this summer

Today, General Mills executives will share the company’s new product innovation plans during General Mills annual Investor Day meeting at the New York Stock Exchange (NYSE).

May 13, 2013

IRI names Nature Valley Protein Bars one of 2012’s most successful new products

The 2012 New Product Pacesetters™ Report, recently released by Information Resources Inc., named Nature Valley Protein Bars as one of the top 10 new products in the Food & Beverage Brands category.

Dec 19, 2012

Bigger, differentiated new products drive growth for General Mills

Beginning in January, General Mills will launch dozens of new products across its portfolio to meet consumer needs and drive growth for the company.

Sep 06, 2012

General Mills named one of the World’s Most Innovative Companies by Forbes

Forbes magazine has named General Mills to its prestigious “The World’s Most Innovative Companies” list. According to Forbes, the 100 global companies that appear on the list are selected and evaluated based on an “innovation premium” score, which measures the premium the stock market gives a company for anticipated or expected innovation.

Jul 10, 2012

General Mills details plans for growth

General Mills executives discussed plans to fuel growth in the U.S. and around the world in the company’s new fiscal year at a meeting with investors today at the New York Stock Exchange.

Dec 05, 2011

General Mills expands open innovation program with launch of G-WIN Digital

G-WIN Digital discovers, pilots and shares emerging digital marketing technologies with General Mills’ portfolio of iconic brands.

Aug 22, 2011

General Mills wins GMA’s CPG Award for Innovation and Creativity

The Grocery Manufacturers Association awarded General Mills with the 2011 CPG Award for Innovation and Creativity.

Jul 28, 2011

Forbes Names General Mills to “The World’s Most Innovative Companies” list

General Mills was named to Forbes magazine’s “The World’s Most Innovative Companies” list, which appears in the Aug. 8 issue of Forbes.

Mar 16, 2011

General Mills launches new nonprofit to improve food processing and alleviate hunger in Africa

General Mills (NYSE: GIS) today announced the launch of Partners in Food Solutions as a hunger-fighting nonprofit bringing food production and food processing expertise to small and medium-sized food processors in African nation

Mar 02, 2011

General Mills connects with more than 1,000 innovators

General Mills reports significant progress in its ability to swiftly identify and connect with potential partners around the globe through the General Mills Worldwide Innovation Network (G-WIN) innovation portal.

Feb 01, 2011

Cereal Partners Worldwide opens new innovation center in Switzerland

The $50 million facility in Orbe, Switzerland will focus on innovation to deliver new consumer benefits through CPW’s breakfast cereals, including improved nutrition, taste and quality.

Oct 08, 2010

General Mills Inc. launches its first Spanish language app for Apple® iPad – Que Rica Vida Recetario™

The application is available on iTunes and offers Hispanic consumers instant access to hundreds of recipes for delicious Latin-style meals

Oct 01, 2010

General Mills and Koda Energy named finalists for Minnesota Tekne Award

Companies’ collaboration in the running to receive Innovative Collaboration of the Year Award

Apr 30, 2010

General Mills Takes Home the Gold at Edison Awards

Last night General Mills Betty Crocker Gluten Free Dessert Mixes won gold at the 2010 Edison Best New Product Awards gala in New York.

Apr 09, 2010

General Mills Named Open Innovation Partner of Choice by marcus evans Conferences

General Mills Worldwide Innovation Network Program Accelerating the Pace of Innovation at General Mills

Nov 10, 2009

Betty Crocker Digital Kitchen Assistant Makes Food Preparation a Snap

New Microsoft Windows application offers millions of recipes, interactive experience for cooks

Nov 04, 2009

General Mills Invites Inventor Community to Join its Enhanced Worldwide Innovation Network

General Mills advances connected innovation efforts through increased focus and transparency with launch of new innovation portal, powered by inno360

Sep 23, 2009

Innovative online community launched at Clinton Global Initiative will fight poverty in Africa

Join My Village connects Americans with women and families in Malawi through a partnership between General Mills and CARE